Luis Nava | animation, typography, color palette
Ruben Melendez | UI design
Matthew Rios | logo design, illustration, quiz UI design
San Marcos, TX has a rich history that involves a theme park, mermaids, and a swimming pig named Ralphie. In order to maintain its rich history, the city created a project for local artists to paint 10 mermaids statues that will be placed around the historic downtown area of San Marcos.
The app will quiz the user after each mermaid site so that they will accumulate points that can be used towards coupons from local San Marcos business’.
The use of AR will allow the user to interact with the mermaid statue, lead them to each site, and have Ralphie the swimming pig guide them along the way.
The logo for Mermaid Tales combines a book, which represents a history book, and a mermaids tail. The lines in the tail portray the pages of a book and the layers of San Marcos’ rich history. Also, the rays coming from the tail give the viewer the feeling of discovering something new.
Typography and Color Palette